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Food Lens

Food Lens · Beverages

Hard seltzer

Light and crisp, carbonated, with a mild fruit note over a clean alcohol base.

Lens analyzed

Hard seltzer is a carbonated, lightly alcoholic drink made from fermented sugar or malt and typically flavored with fruit, positioned as a lighter alternative to beer. Most brands keep it clear and crisp rather than sweet or syrupy.

Where it comes from

Hard seltzer grew from a niche product into a major North American beverage category in the late 2010s, as brands marketed it toward drinkers who wanted something less filling than beer or a mixed cocktail.

Buying it

Check the alcohol percentage on the can, since it varies by brand, and scan the flavor list, some lines pack noticeably more sugar than others despite similar branding.

Storing it

Keep cans cold in the fridge for the best carbonation and taste, though unopened cans can also sit in a cool pantry until you're ready to chill them.

Keeps about 1 year in the fridge.

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